• Logo design for a record label concept that focuses on signing and localizing Asian bands and artists who can't easily be found or are unavailable in the US.

• The aesthetic is based around JPOP/KPOP artists, alternative rock, and electronic artists that have a nostalgic, dreamy quality that is associated with the sounds of the 90s and early 2000s in Asian pop culture.

• Key influences were retro-future video games such as Space Channel 5 and Japanese "Superflat" pop art subculture. 

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Media: pencil, Illustrator